SEO (Search Engine Optimization) Strategist

Job description

Do you want to take part in the education revolution? Would like to join a company leading the way? So, join us!

 

OpenClassrooms recently raised $60M to accelerate its global development and is now looking for people passionate with making education more accessible and helping its members landing their dream job.

 

As a SEO Strategist, you will be a key member of the Growth Team, in charge of increasing the OpenClassrooms platform’s organic traffic and play a key role in growing our student base.

 

You will be comfortable working in a “all hands-on deck” environment, able to operate and coordinate with multiple teams (eg.: Tech, Product, Communication teams), and thrive at the intersection of Marketing and Technology.

 

 

 

REPORTING LINE

 

Reports to the VP Growth

 

RESPONSIBILITIES

 

Working alongside our Growth specialists, your responsibilities will include:

 

  • Perform regular site audits, comprehensive keywords research and competitive analysis to identify growth opportunities;
  • Set up and execute a strategy for optimizing the visibility of the OpenClassrooms platform on the different search engines;
  • Push initiatives for improving site architecture, content and ranking in organic search results;
  • Own reporting and analysis of performance metrics and regularly share them with the team;
  • Collaborate with Tech, Product and Communication teams to facilitate all SEO initiatives.

Requirements

SKILLS REQUIRED

 

  • Team-player with excellent written and communication presentation skills;
  • Enthusiastic, result-driven and eager to learn something new every day;
  • Self-starter and the ability to prioritize tasks and manage deadline in a fast-paced environment;
  • A fundamental understanding of technical SEO issues, including site architecture optimization, keyword research, link building and on-page/off-page optimization;
  • Hands-on experience with web analytics such as Google Analytics, Google Search Console and 3rd party rank tracking tools & link analysis tools;
  • Knowledge of HTML, CSS and Javascript. 

 

REQUIREMENTS

 

  • A first 2-3 year hands-on experience as a SEO specialist;
  • Business or Engineering Degree with an emphasis on quantitative disciplines. 

HIRING PROCESS

 

The journey starts with a phone interview and a meeting with Audrey, Hiring Manager. Then we plan face to face meetings with Matthieu, VP Growth and some people from our Growth team.

For the final round, you will meet with our CMO and some members of the other teams.

We’ll also take time for you to walk around our facilities and ask every single question you may have.

You will be asked to provide us with 3 professional references contact detail.

 

Feel free to get the gist of who we are: https://openclassrooms.com/courses/how-do-we-work-at-openclassrooms

 

WHAT WE OFFER

 

Public transportation in Paris and suburbs for free (Pass Navigo paid by OpenClassrooms)

- Health insurance for free (“Mutuelle” monthly fee entirely paid by OpenClassrooms)

- Meal vouchers (Employer contribution at the max authorized by law)

- Access to gym for free (GymPass paid by OpenClassrooms)

- Unlimited days off and a 1.000€ premium once a year for 15+ days off taken

- Access to remote working

- A company MacBook

- A work environment and a strong culture built on agility, openness, respect and high quality